WSJ interview with OnePlus CEO Carl Pei

WSJ: After working for China-based electronics manufacturers Meizu and Oppo, you started OnePlus. How did OnePlus come about?

Pei: I was talking with my Oppo colleagues in a cafe, and we put our phones on the table. We were all using iPhones even though we worked for a company that makes [Android phones].

We asked ourselves who makes the best smartphone in the world? You had to say Apple. But second? There was no No. 2. We saw a gap.

The above video is interesting, as is the linked interview.